Jonas Keller Leads Operations

type: organizational-decision-record
status: accepted
date: 2026-09-10
decision-makers: Mara Holt
for-domain: Head of Operations
created_at: 2026-09-17

Context

Until September 2026 every coordination question in Bakery Operations — a late van, a shop short on sourdough, a café asking for a standing order — landed on Mara Holt, usually while she was baking. With a second shop, a delivery team and a wholesale book that keeps growing, the owner had become the bottleneck of the day-to-day.

Decision

Create the Head of Operations role and give it to Jonas Keller. The two shop managers, Deliveries and Wholesale report to him; he chairs the Daily Production Sync whenever Mara is in the Bakehouse. Mara keeps range, brand and the final call on capacity.

Consequences

One reporting line for everything operational; Mara’s mornings stay in the Bakehouse.
Jonas becomes the single point of contact for the shops, the vans and the cafés — which is exactly the load that Head of Operations Is the Dispatch Bottleneck later reads as a risk.
The role, not the person, carries the mandate: a hand-over does not reopen this decision.

Modeling note

This record is about a person, but it is anchored through the role: for-domain names Head of Operations, not Jonas. The decision lands on the box of whoever keeps that role — today Jonas — and the org chart says through which role it arrived. The role’s own domain (Bakery Operations) learns nothing new from it.

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Jonas Keller Leads Operations.md

---
type: organizational-decision-record
status: accepted
date: 2026-09-10
decision-makers: "[[Mara Holt]]"
for-domain: "[[Head of Operations]]"
created_at: 2026-09-17
---

## Context

Until September 2026 every coordination question in [[Bakery Operations]] — a late van, a
shop short on sourdough, a café asking for a standing order — landed on [[Mara Holt]],
usually while she was baking. With a second shop, a delivery team and a wholesale book that
keeps growing, the owner had become the bottleneck of the day-to-day.

## Decision

Create the [[Head of Operations]] role and give it to [[Jonas Keller]]. The two shop
managers, [[Deliveries]] and [[Wholesale]] report to him; he chairs the
[[Daily Production Sync]] whenever Mara is in the [[Bakehouse]]. Mara keeps range, brand
and the final call on capacity.

## Consequences

- One reporting line for everything operational; Mara's mornings stay in the Bakehouse.
- Jonas becomes the single point of contact for the shops, the vans and the cafés — which
  is exactly the load that [[Head of Operations Is the Dispatch Bottleneck]] later reads
  as a risk.
- The role, not the person, carries the mandate: a hand-over does not reopen this decision.

> [!NOTE]
> **Modeling note.** This record is about a person, but it is anchored through the
> **role**: `for-domain` names [[Head of Operations]], not Jonas. The decision lands on the
> box of whoever keeps that role — today Jonas — and the org chart says through which role
> it arrived. The role's own domain ([[Bakery Operations]]) learns nothing new from it.